As a digital business, one of the essential platforms you are leveraging today is your ecommerce platform as a way to interact, engage and sell to your customers. 2nd Watch offers Amazon Web Services hosting for ecommerce platforms for large businesses that want a flexible, secure, highly scalable, global and low-cost solution for online sales and retailing.
The architecture and management of the configuration is vital because every second counts to your customers, especially during peak hours, days and seasonal traffic. In today’s highly-connected world, forecasting demand can be difficult and often reaches new peaks through social awareness of deals or offers. Consumers are impatient, and their expectations for how fast they get information is increasing. Any performance issues can affect your brand, conversions, sales and ultimately your top line performance. In order for ecommerce platforms to be highly responsive and meet your customer demand, you must design-for-change so that you can meet your customers where they want and quickly.
Whether your enterprise is running BlueCherry with MS Dynamic AX or Magento, AWS offers the most powerful infrastructure that can scale globally to meet your customers’ demands. The essential part of running in the cloud is the architecture and engineering that will allow your business to scale efficiently to avoid unnecessary costs. With the proper configuration and management, your business can handle millions of catalog views and hundreds of thousands of orders easily to meet your top line objectives.
Enterprise essentials for running on AWS
- Security – At a high level, 2nd Watch has taken the following approach to secure the AWS infrastructure
- User access. Management of user access and data management is one of the most important aspects for a digital business. Enterprises need to control secure access for users. AWS Identity and Access Management (IAM) allows enterprises to control access to AWS services and resources. When an account is properly set-up and managed, users and groups have controls and permissions that allow or deny them access to any particular AWS resource. The proper account structure and management are required to ensure security and governance.
Manage IAM users and their access – You can create users in IAM, assign them individual security credentials (in other words, access keys, passwords, and multi-factor authentication devices), or request temporary security credentials to provide users access to AWS services and resources. You can manage permissions in order to control which operations a user can perform.
Manage IAM roles and their permissions – You can create roles in IAM and manage permissions to control which operations can be performed by the entity, or AWS service, that assumes the role. You can also define which entity is allowed to assume the role.
Manage federated users and their permissions – You can enable identity federation to allow existing identities (e.g. users) in your enterprise to access the AWS Management Console, to call AWS APIs, and to access resources, without the need to create an IAM user for each identity.
- Data Privacy. Encrypting data in transit and at rest is extremely important in the public cloud. AWS provides the essential platform enhancements to easily implement an end-to-end encryption solution. Many AWS services use SSL connections by default, and AWS enables users to securely and easily manage custom SSL certificates for their applications. Data encryption for personal or business data at rest within AWS can be easily and transparently implemented using AWS- or user-supplied encryption keys. AWS maintains platform certification compliance for many of the most important data protection and privacy certifications your business requires, and publishes backup and redundancy procedures for services so that customers can gain greater understanding of how their data flows throughout AWS. For more information on the data privacy and backup procedures for each service in the AWS cloud, consult the Amazon Web Services: Overview of Security Processes
- Reports, Certifications, and Independent Atations. AWS has, in the past, successfully completed multiple SAS70 Type II audits, and now publishes a Service Organization Controls 1 (SOC 1) report, published under both the SSAE 16 and the ISAE 3402 professional standards. In addition, AWS has achieved ISO 27001 certification, and has been successfully validated as a Level 1 service provider under the Payment Card Industry (PCI) Data Security Standard (DSS). In the realm of public sector certifications, AWS has received authorization from the U.S. General Services Administration to operate at the FISMA Moderate level, and is also the platform for applications with Authorities to Operate (ATOs) under the Defense Information Assurance Certification and Accreditation Program (DIACAP). We will continue to obtain the appropriate security certifications and conduct audits to demonstrate the security of our infrastructure and services. For more information on risk and compliance activities in the AWS cloud, consult the Amazon Web Services: Risk and Compliance whitepaper.
- Physical Security. Amazon has many years of experience in designing, constructing, and operating large-scale data centers. AWS infrastructure is housed in Amazon-controlled data centers throughout the world. Only those within Amazon who have a legitimate business need to have such information know the actual location of these data centers, and the data centers themselves are secured with a variety of physical controls to prevent unauthorized access.
- Secure Services. Each of the services within the AWS cloud is architected to be secure and contains a number of capabilities that restrict unauthorized access or usage without sacrificing the flexibility that customers demand. For more information about the security capabilities of each service in the AWS cloud, consult the Amazon Web Services: Overview of Security Processes whitepaper referenced above.
- Products (for product benefits, please visit our Digital Marketing Solutions page)
- Amazon Elastic Compute Cloud (EC2)
- Auto Scaling
- Elastic Load Balancing
- Amazon CloudFront (CDN)
- Amazon Relational Database (RDS)
- Amazon Route 53
- Amazon ElastiCache
- Amazon Simple Storage Service (Amazon S3)
Only proper configuration of enterprise ecommerce platforms and the management of user access, data management and infrastructure (IaaS) management will lead to a successful implementation in the public cloud. With the 2nd Watch solution you get the best practices for architecture, configuration, security, and performance. This allows your platform to accommodate for daily, weekly, monthly or yearly cyclical performance requirements that are easily expanded globally.
We are an AWS Premier Partner with over 400 projects on AWS and highly recommend hosting your ecommerce platform on AWS, regardless of if it is BlueCherry with MS Dynamic AX, Magento or another solution. Learn more about 2nd Watch Digital Marketing Solutions on Amazon Web Service Benefits.
Are you interested in a High Performance Solution for an ecommerce platform?
-Jeff Aden – EVP Marketing & Strategic Business Development